We specialize in both quantitative and qualitative research to help you make informed product decisions. We gather and analyze data that reflects real user experiences, ensuring your product aligns with customer need
We are your product research partner, empowering user voices
Who we are
Naujas Verslas LT is a butique research agency. Our mission is to unlock product insights and help our clients to make product decitions basing on valid data.
We’re not just an outsource agency conducting research. We prefer to integrate deeply into your team, helping you grow in-house expertise.
Our team consists of practitioners who have years of experience in preparing, managing and conducting research projects around the globe
Contact us: contact@naujasverslas.lt
What we do
Remote moderated usability testing
Our team conducts live, remote usability testing sessions, allowing us to guide participants through tasks while observing their interactions in real-time. This helps identify pain points and areas for improvement in user journeys.
Remote unmoderated usability testing
We facilitate unmoderated usability testing, where users complete tasks independently in their natural environment. This approach captures authentic user behavior and highlights usability issues without researcher intervention.
In-depth User interviews
Our expert researchers conduct interviews with your target audience to uncover behaviors, preferences, and pain points. We provide actionable insights that reveal opportunities for product optimization and user satisfaction.
We specialize in understanding user motivations, making sure your product directly addresses their needs and pain points.
Surveys
We design and deploy surveys that gather quantitative feedback from a large pool of users. This method helps to validate product assumptions and provides a broader understanding of user preferences and satisfaction levels.
JTBD Framework
Our JTBD research helps uncover your customers’ core motivations and the "jobs" they hire your product or service to do. This understanding helps align product features with user needs and aspirations.
We provide clarity on why users choose your product, helping you build features that solve their actual problems.
Diary Studies
We track user behavior over extended periods with diary studies, capturing their experiences and interactions with your product in real-world settings. This research uncovers long-term patterns and usability issues.
We deliver insights on how your product fits into users’ daily lives, helping you address long-term engagement.
How we work
We offer flexible collaboration formats to suit your needs. While we prefer to deeply integrate into your team and help build robust in-house research processes, we can also simply conduct standalone research projects. Whether you're looking for full immersion or just need an expert team to deliver results, we're here to support you.
Deep Integration into Your Team
We immerse ourselves in your company’s processes, becoming an integral part of your team. Our experts work closely within your infrastructure to design and build efficient in-house research processes. From establishing workflows to ensuring smooth data collection, analysis, and reporting, we help you create a seamless research function that aligns with your business goals
We help you create tailored research systems that drive innovation and provide consistent, actionable insights from within your organization
Research Study
We handle your research projects from start to finish, delivering comprehensive insights that are ready to inform product decisions. Whether it's user testing, interviews, or surveys, we take care of the entire process so you can focus on implementing the findings.
What we do well: We manage every step of the research process, ensuring reliable results that directly address your product's needs.
Research Consulting
We offer expert consulting on all aspects of research, from specific project guidance to the development of long-term research strategies. We assist in setting up and refining your research processes, ensuring they are both efficient and aligned with your company’s objectives
We provide tailored advice and process improvements, ensuring your research efforts are consistently aligned with your business goals and product strategies.